People Like Us: Autocorrected Pay Gap
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Online
Brand
Agency
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Non-profit People Like Us, is highlighting autocorrect bias when it comes to names, often leading to misidentification and a sense of exclusion for individuals with diverse names. Their latest campaign taps into this insight to help correct the pay gap between ethnicities.
Credits
Advertising Agency:
Worth Your WhileCEO:
Morten IngemannCo-Founders:
Darain Faraz, Sheeraz GulsherDate:
April, 2023More from People Like Us
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