Marshall Islands Soccer Federation: A Jersey Designed to Disappear

9.0

Media Type:

Online Online

Brand

brand

Agency

agency

Country:

France

The Marshall Islands Soccer Federation (MISF) and sports brand PlayerLayer have come up with a striking and innovative way to draw global attention to their national football team’s plight: a national football jersey designed... to disappear.

Credits

Advertising Agency:

BETC Paris, France

Chief Creative Officer:

Stéphane Xiberras

Executive Creative Director:

Olivier Apers

Creative Director:

Matthieu Bouilhot

Art Director:

Romain Ducos

Copywriter:

Nicolas Richard

Motion Designer:

Bastien Sabot

Assistant Art Director:

Maxence Aubert

Account Director:

Adrien Bletton

Jersey Designer:

Matias Otero

Producer:

Sarah Belhadj

Executive Creative Producer:

Guillaume Denecker

Sound Producers:

Sophia Conoscente, Adrien Brechaud

Assistant Sound Producer:

Estelle Colas

Date:

December, 2024

Latest News

Apr. 15, 2026

Kristina Colliander Appointed new CEO of Goteborg Film Festival

Kristina Colliander will become the new CEO of Goteborg Film Festival, joining from her role as CEO of Film Stockholm

Apr. 15, 2026

Helly Hansen and Grey London Spotlight Collective Adversity in new "Shared Challenges" Outdoor Campaign

Shot in partnership with Norwegian mountain guides, the outdoor version of the film follows a group of friends on a demanding hike