Lacoste: Timeless

9.9

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

France

Industry:

Fashion

A story of an epic journey and love at first sight. The hero embarks on a turbulent quest throughout the decades: the style evolves, but the polo maintains its inalterable elegance. Life is a beautiful sport, since 1933. The new brand film from Lacoste celebrates the French savoir faire and timeless polo elegance that has effortlessly shifted through the decades, from its conception in 1933 to the present day.

Credits

Advertising Agency:

BETC Paris, France

Co-Production:

Wanda

Post Production:

Mikros Image

Date:

May, 2017

Latest News

Jun. 05, 2026

Ad of the Day | Meet Boston Says "Welcome World" in New Campaign by Allen & Gerritsen

In a new campaign by Allen & Gerritsen (A&G), Meet Boston positions itself as a welcoming, world-class destination defined by energy and global connection

Jun. 05, 2026

Seattle Just did Something Even Aliens Couldn't Pull Off

The line runs across the I-90 floating bridge, making it the first light rail system built on a floating bridge anywhere in the world