Hyundai: Expecting Generation One, 1

8.0

Media Type:

Print Print

Brand

brand

Agency

agency

Country:

Germany

Industry:

Automotive

Jung von Matt und Hyundai give the next generation a name

Credits

Advertising Agency:

Jung von Matt/Neckar, Germany

Creative Director:

Matthias Hess

Senior Art Director:

Francesca Montrucchio

Senior Copywriter:

Matteo Maggiore

Creative Concept SM Production:

Marie Sept

Copywriter:

Florian Kleiss

(Agency Producers:

Darek Stoehr, Felix Eichhorn

Client Service Director:

Marco Schubert

Senior Project Manager:

Kelsey Guehring

Photographer:

Magnus Winter

Date:

October, 2021

Latest News

Apr. 16, 2026

Back Market Challenges AI Slop with new Downgrade Now Campaign

Through witty visuals and punchy messaging, the campaign challenges the homogenised, AI-driven noise saturating feeds and screens

Apr. 16, 2026

UN Women Brazil Proposes Shifting News Coverage of Violence Against Women to the Active Voice

Campaign invites the press to rethink the language used in reporting these cases to avoid diluting responsibility