Hard Rock Cafe: Greatness Happens Here
Media Type:
TV
Country:
Industry:
"Greatness Happens Here" is the latest campaign by Hard Rock Cafe to renew its partnership with Lionel Messi as their brand ambassador. In this extraordinary moment of his career, Messi steps into the vibrant role of chef at this renowned global restaurant, known for providing unforgettable brand experiences.
Credits
Advertising Agency:
YES, WE'RE OPEN, Madrid, SpainCCO:
Sebastian MarvinArt Director:
Barbie MarinManaging Partner:
Máximo LorenzoManaging Director:
Millie VergaraAgency Producer:
Luis CristobalResponsible for the Client:
Elena AlvarezProducer:
SmileDirector:
Marco GrandíaExecutive Producer:
Rafa RebollMusic:
SmileDate:
July, 2023Ad of the day
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