Previous Ad
Ad of the Day | Puma and A$AP Rocky: Streetwear and Motorsports
Next Ad
Sun Valley Resort: Ski on the Sunny Side
Fussy: Smelling is Believing
Media Type:
TV
Brand
Agency
Country:
Industry:
From a bushy white beard to a pair of big black boots and a bulging sack, everyone knows what Father Christmas looks like - but have you ever wondered what he smells like? And would you like to smell like him too? To launch its limited-edition Santa-inspired scent, Lost Claus, natural deodorant brand Fussy brings a saucy twist to the season of goodwill with a quirky new campaign - proving that when it comes to St Nick, smelling really is believing.
Credits
Advertising Agency:
10 Days, London, UKCreative Director:
Jolyon WhiteCreative:
Izzy Stordy, Stas KarageorgeStrategist:
George WhiteDirector:
Jolyon WhiteFirst AD:
Joe RamsdenDOP:
Josh ArmstrongCreative Producer / Set Design:
Eleanor HarveySound:
Dominic WhiteGaffer:
Raf NocerinoHMUA:
Doey DrummondEdit / Grade:
Josh ArmstrongMusic / Sound Design:
Dominic WhiteDate:
December, 2024
Ad of the day
Ad of the Day | Nike/NOCTA: Yes Man Full
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Jul. 22, 2026
Thomson Reuters Introduces The CoCo to Bring CoCounsel AI to Life
Thomson Reuters has introduced the world to The CoCo — the star of a new campaign for CoCounsel, and quite possibly the most self-assured colleague you'll ever meet
Jul. 22, 2026
"Can I Kick It": An Iconic Match of Spot & Song for Major League Soccer
Directed by Romain Chassaing and edited by Edward Khoma of Abandon Editorial, the spot unites a cavalcade of Major League Soccer stars