Currys: Amazing Us

9.0

Media Type:

TV TV

Brand

brand

Agency

agency
Currys, the UK’s largest tech retailer, is raising the laughing bar once again with the latest instalment of its "Beyond Techspectations" campaign. The new film emphasises the value of in-store shopping, where customers can truly "see it, feel it, try it" before they buy. This humorous spot reaffirms Currys' position as the go-to destination for tech expertise and personalised service, reinforcing that the in-store experience is crucial for making confident, informed purchases in a tech-driven world.

Credits

Advertising Agency:

AMV BBDO, London, UK

CCO:

Nick Hulley, Nadja Lossgott

Creative Director:

Jez Tribe, Dave Westland

Creative Team:

Will Brookwell, Louis Prenaud

Agency Planning Team:

Sam Williams

Agency Account Team:

Alex Bird, Jonny White, Annabel Jerome, Tayo Ruddock

Agency Producer:

Rory Elms

Media Agency:

Spark Foundry

Media Agency Team:

Rebecca Dorfman, Elizabeth Swadling, Oli Moore, Olivia Chads

Production Company:

Red Studios

Director:

Greg Bell, Nice Shirt Films

Production Co. Producer:

Richard Martin, Nice Shirt Films

Client Name:

Dan Rubel, Aisling Lancaster, Martin Burke, Harriet Gorman

Date:

October, 2024

Latest News

Sep. 04, 2026

Lucid Motors & BarkleyOKRP Launch "Is Your Family Built for the Lucid Gravity?" Campaign

Most family SUVs have to prove they’re ready for everything a family can throw at them

Sep. 04, 2026

Poke The Bear Bottles The Spirit of West Virginia's Legendary Blue Lot in New Bourbon Campaign

That's the idea behind Poke The Bear's first campaign for Tailgate Spirits™, the West Virginia spirits company behind Blue Lot Bourbon