Burger King: Social Distancing Whopper
Media Type:
Integrated
In Italy, the time of total confinement has ended, and we are now entering ‘Phase 2’ where we are finally free to go around. The rules are clearer than they were a few weeks ago: wear a face mask, gloves and, above all, “let’s all keep a distance of one meter.”
With all this happening, Wunderman Thompson Italia and Burger King® Italia have decided to opt out of traditional types of communication, and to launch a new, truly unique burger.
Introducing the Social Distancing Whopper, the famous Whopper® now with far more onions in an effort to promote social distancing in true BK style. Available in all Italian Burger King restaurants via drive-through King Drives®, take-away services and eat-in.
Credits
Advertising Agency:
Wunderman Thompson ItalyChief Executive Officer:
Giuseppe StiglianoChief Creative Officer:
Lorenzo CrespiMotion Designer:
Morgan StortiHead of Business:
Matteo BellisarioAccount:
Luca SantagatiDate:
May, 2020
Ad of the day
Ad of the Day | Jean Maggi Foundation: Monster Chair
10.0
Ad of the Day | BMW: The First of a New Era, Carlos Alcaraz
9.0
Ad of the Day | Skoda x Chelsea FC Women: Chelsea Vs Your Weekend
9.0
Latest News
Apr. 15, 2026
Kristina Colliander Appointed new CEO of Goteborg Film Festival
Kristina Colliander will become the new CEO of Goteborg Film Festival, joining from her role as CEO of Film Stockholm
Apr. 15, 2026
Helly Hansen and Grey London Spotlight Collective Adversity in new "Shared Challenges" Outdoor Campaign
Shot in partnership with Norwegian mountain guides, the outdoor version of the film follows a group of friends on a demanding hike