ASDA: Pounds, Not Points

9.0

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

United Kingdom

Industry:

Retail Services

Supermarket Asda has recently rolled out its new loyalty programme, Asda Rewards, to all its 633 stores across the UK and online via its Asda.com website. The launch – the largest of its kind in the past decade – is supported by a major new advertising campaign from creative agency Havas London and media agency Spark Foundry, which runs until the end of the year.

Credits

Advertising Agency:

Havas London, UK

Date:

September, 2022

Latest News

Jul. 22, 2026

Thomson Reuters Introduces The CoCo to Bring CoCounsel AI to Life

Thomson Reuters has introduced the world to The CoCo — the star of a new campaign for CoCounsel, and quite possibly the most self-assured colleague you'll ever meet

Jul. 22, 2026

"Can I Kick It": An Iconic Match of Spot & Song for Major League Soccer

Directed by Romain Chassaing and edited by Edward Khoma of Abandon Editorial, the spot unites a cavalcade of Major League Soccer stars