ASDA: Brand Identity 2024
Media Type:
TV
Brand
Agency
Country:
Industry:
The new campaign, the latest led by Chief Customer Officer David Hills and VP Marketing Adam Zavalis, who joined Asda last year, also sees the first introduction of a new brand identity for Asda - as the next step of its broader brand strategy.
Credits
Advertising Agency:
Havas London, UKDate:
May, 2024More from ASDA
Ad of the Day | ASDA: The Gnome of Christmas
9.0
ASDA: Take Summer Seriously
8.0
ASDA: Buddy the Elf
9.0
Asda x Breast Cancer Now x CoppaFeel: The Real Self Checkout
9.0
ASDA: Pounds, Not Points
9.0
Ad of the Day | ASDA: Get The Asda Price Feeling This Easter With Asda
9.0
Asda: Make Christmas Spectacular
10.0
Ad of the day
Ad of the Day | Nike/NOCTA: Yes Man Full
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Jul. 22, 2026
Havas Strengthens Experiential Marketing Arm, Havas Play, Across Benelux with Acquisition of Dutch Agency SportVibes
Founded in 2003, SportVibes has extensive experience creating connections between fans
Jul. 22, 2026
World Cup Ads Don't Rely on Beckham or Messi as Much as Marketers Think
The stars feature in fewer than 1 in 10 ads, but their presence boosts long-term effectiveness