Ad of the Day | Clorox: Clean Matters

10.0

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

USA

Industry:

House, Garden

Clorox believes clean is more than getting rid of dirt and germs. Sure, it’s about wiping away what came before, but it’s also about celebrating what happens after. Clean is just the beginning - and then comes togetherness, family, mourning, pride, laughter, closure, sanctuary… What comes next is everything.

Credits

Advertising Agency:

FCB San Francisco, USA

Chief Creative Officer:

Karin Onsager-Birch

Creative Director:

Rodrigo Linhares

Senior Art Director:

Juliana Ardilla

Chief Strategy Officer:

Simon White

Planning Director:

Ryan Riley

EVP, Management Director:

Cary Pierce

SVP, Management Directors:

Sue Redington, Gwen Hammes

VP, Account Director:

Sara Wallace

Senior Account Executive:

Courtney Whiting

Account Executive:

Raisa Callazo

VP, Director of Integrated Production:

Elizabeth Morse

Broadcast Producer:

Elizabeth O'Toole

Director of Business Affairs:

Mary Marhula

Production Company:

Park Pictures

Director:

The Mercadantes

Executive Producer:

Scott Howard

Line Producer:

Colin Moran

Post Production:

Cartel

Audio:

Kim B. Christensen/ Noises Digital

Date:

September, 2017

Latest News

Sep. 04, 2026

Lucid Motors & BarkleyOKRP Launch "Is Your Family Built for the Lucid Gravity?" Campaign

Most family SUVs have to prove they’re ready for everything a family can throw at them

Sep. 04, 2026

Poke The Bear Bottles The Spirit of West Virginia's Legendary Blue Lot in New Bourbon Campaign

That's the idea behind Poke The Bear's first campaign for Tailgate Spirits™, the West Virginia spirits company behind Blue Lot Bourbon