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Feb. 22, 2017
McCann London brings creativity to Mastercard’s BRITs 2017 activity with Robbie Williams and new tagline
McCann London kicks off its latest creative for Mastercard - the headline sponsor of The BRIT Awards 2017
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Havas Strengthens Experiential Marketing Arm, Havas Play, Across Benelux with Acquisition of Dutch Agency SportVibes
Founded in 2003, SportVibes has extensive experience creating connections between fans
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World Cup Ads Don't Rely on Beckham or Messi as Much as Marketers Think
The stars feature in fewer than 1 in 10 ads, but their presence boosts long-term effectiveness