Late Shift's Sophia Prestwich Adds Distinctive Directorial Style to Dolce Vita's Latest Commercial

Late Shift's Sophia Prestwich Adds Distinctive Directorial Style to Dolce Vita's Latest Commercial

Apr. 10, 2025

Late Shift Director Sophia Prestwich takes viewers on a scenic trek through forest spring waters in the latest commercial for Dolce Vita’s waterproof boot collection. The spot showcases Prestwich’s artistic style while still embodying the brand’s unique identity and highlighting their ability to keep your toes dry.

Prestwich shared:

"This project was a perfect example of working with a nimble team, having fun and getting a great result because of it. Dolce Vita gave us a lot of creative freedom, and I think you can feel that element of flexibility in the piece." 

 

Late Shift Executive Producer John Hollingsworth shared:

“Sophia’s work always carries a distinct sense of authenticity, and this Dolce Vita spot is no exception. It’s the fashion world, but through her voice, elevated and effortlessly cool. She brings a refined, understated approach that makes every frame feel intentional yet natural, delivering a piece that is both stylish and modern.”

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