IKEA Portugal Reaffirms Commitment to Combating Domestic Violence

Mar. 11, 2026

IKEA Portugal has launched a new awareness social media campaign highlighting the widespread impact of domestic violence and reinforcing the importance of collective action to support victims. The initiative comes in the context of International Women’s Day and aims to raise awareness that violence against women afects not only the individual but also families, children, and entire communities.

Under the message "Violence against women is never only against women," the campaign draws attention to the ripple efects of domestic abuse within the home. Through a series of visual storytelling pieces shared on digital platforms, IKEA Portugal seeks to spark public reIection and encourage conversations about a problem that often remains hidden behind closed doors.

As part of the initiative, IKEA Portugal has integrated a dedicated support option into its customer service line. Individuals who are victims of abuse, or who know someone who may be experiencing domestic violence, can contact IKEA’s customer support and select option 8, which automatically redirects the call to the national Information Service for Victims of Domestic Violence. This discreet pathway is designed to help people access professional support in a safe and accessible way.

By leveraging its platforms and reach, IKEA Portugal hopes to contribute to greater awareness, encourage reporting, and reinforce the importance of solidarity and support networks for those afected by domestic violence.

For more information about the initiative, visit IKEA Portugal’s offcial channels or contact the IKEA Customer Support line at (+351) 21 989 99 45 and select option 8 for assistance related to domestic violence support.