Grey India Combats Excessive Honking In New IndianOil Campaign
Jun. 08, 2021
On World Environment Day, IndianOil and Grey India wanted to create awareness around the ill effects of excessive honking.
To show the life-threatening impact honking can cause on other living creatures, Grey India replaced their body parts with sound waves.
Sandipan Bhattacharyya, MD & CCO, Grey India, said:
“Every living being, no matter how small, is an equal stakeholder when it comes to the environment. And an oil major giving them a voice is refreshing.”






Related News
"We All Understand Coca-Cola" Uses Design to Bridge Cultures
Campaign was developed by WPP Open X, led by INGO, Grey and Ogilvy
Corona Cero and Grey Bring Olympic Seats to Iconic Sunset Destinations Worldwide
First-ever global beer sponsor of the Olympic Games invites fans to celebrate life's golden moments
Panadol Uses AI to Convert Pain Relief Expressions into State of Art Visuals
The "Art of Release" is the latest campaign created by Grey Dubai for HALEON
Latest News
Jul. 22, 2026
Havas Strengthens Experiential Marketing Arm, Havas Play, Across Benelux with Acquisition of Dutch Agency SportVibes
Founded in 2003, SportVibes has extensive experience creating connections between fans
Jul. 22, 2026
World Cup Ads Don't Rely on Beckham or Messi as Much as Marketers Think
The stars feature in fewer than 1 in 10 ads, but their presence boosts long-term effectiveness



