Ad of the Day | Nissan and Nissan United are Back with an Exciting new Hybrid Crosscar Line Campaign

Oct. 03, 2025

This European campaign highlights Nissan’s range of hybrid crossovers, brought together in a futuristic Nissan testing facility where we defy the ordinary. Each vehicle undergoes extraordinary tests designed to showcase its unique strengths, while also spotlighting the innovative new e-POWER technology featured in the iconic Nissan Qashqai.

The films stand out through their spectacular use of special effects, masterfully crafted in post-production by The Mill, delivering visually stunning and immersive experiences.

The result: extremely modular campaign that truly defies the ordinary, pushing creative boundaries while showcasing Nissan’s hybrid vehicles. It is supported by a digital platform featuring OLVs and static assets that emphasize the unique selling points of each model.