Trucss: Trucss Lingerie
Media Type:
Film
Brand
Agency
Country:
Industry:
Brazil is the country that kills the most trans women in the world. Since most of them keep their male genitals, hiding their genitals is a way of making themselves invisible to the violence on the streets. But, with the organs glued to their bodies, it becomes impossible for them to use the bathroom. Hence, kidney related diseases are one of the highest rates of death among trans women.
Credits
Advertising Agency:
Africa, BrazilExecutive Creative Director:
Juliana Leite, Sophie SchonburgCreative Director:
Carolina PatrocinioCreative Team:
Juliana Leite, Carolina Patrocinio, Ludmila AbramovMedia:
Aga PoradaDirector of Special Projects:
Lica de SouzaProject Manager:
Giovanna LimaCreative Producers:
Thays Miranda, Lais CattenaAwards Director:
Isabela LevyAwards Assistant:
Valentina De LucaTalents Producers:
Bruna Cicolino, Paola Arnelas, Giovanna D'Agostino, Gabriella SilvaInfluencers:
Sabrina Sato, Kéfera Buchmann, MalíaAgency Producers:
Camila SalvianoExecutive Producer:
Ale SarilhoProduction:
Mosaico FilmesAudio Production Company:
Mission MusicAgency Model:
Rock MGTBooker:
Clara VieiraModels:
Melina Queiroz, Anny FreitasIllustrators:
Ana Beatriz Alves de Oliveira, Efe GodoyFocus Group:
Paola Xavier, Fe Felicio, Karaba, Amanda, Larissa, Sacha, Debora, Yaga Guilhermina, JadeDate:
May, 2023
Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Sep. 04, 2026
Lucid Motors & BarkleyOKRP Launch "Is Your Family Built for the Lucid Gravity?" Campaign
Most family SUVs have to prove they’re ready for everything a family can throw at them
Sep. 04, 2026
Poke The Bear Bottles The Spirit of West Virginia's Legendary Blue Lot in New Bourbon Campaign
That's the idea behind Poke The Bear's first campaign for Tailgate Spirits™, the West Virginia spirits company behind Blue Lot Bourbon