Superdrug: Itty Titty
Media Type:
Online
Country:
Industry:
Grey London and Superdrug have launched a new Itty Titty campaign to encourage 18-35 year olds to check their breasts. Despite being an idea about saving lives, the campaign is packaged in a fun, cheeky tone throughout to make it something you want to do, not put off, like so many of us already do.
Credits
Advertising Agency:
Grey, London, UKCreatives:
Flora German, Shivani PatelCSO:
Raquel ChicourelCreative Strategists:
Fiona Keyte, Margarita KostopoulouSVP/Managing Partner:
Mohamed KahwajiAccount Director:
Genevieve Jayasekera, David McConnellAgency Senior Producers:
Lotte De Vroe, Daniel WincentyHead of Design:
Sunir PatelDesigner:
Stuart LeungArtworker:
Nigel MillerPresident & CCO:
Laura Jordan BambachECD:
Celeste DalairacClient:
SuperdrugHead of Marketing:
Gemma MasonSenior Marketing Manager:
Karen FabresMarketing Manager:
Anisha BoojihawonAssistant Marketing Manager:
Hannah SharpDate:
February, 2022Ad of the day
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