Skoda: Extra Boot
Media Type:
Online
Brand
Agency
Country:
Industry:
With a capacity of 380 litres, the Skoda Fabia has the largest trunk in its segment; a particularly important criteria for compact cars. But 380 litres remains abstract. That's why, rather than stating its superiority, the brand is offering drivers of competing vehicles the chance to win trunks that make up for the difference in capacity they have with the Skoda Fabia's trunk.
Credits
Advertising Agency:
Track DDB, Paris, FranceAgency Supervisor:
Vincent Leorat, Coralie Bouillier, Paul PieuchotChief Creative Officer:
Alexander KalchevCopywriter:
Leopold CartierArt Director:
Alexandre LafitteHead of Social Media:
Marilou VauthSocial Media Manager:
Benjamin ChambeCommunity Manager:
Maxime YehProduction Director:
Pierre BoudinProduction:
Maul ProductionsProduction Director:
Noémie DemirjianDirector:
Pierre Le GoffMotion Designer/ Monteur:
Cyril QuintinSound Production:
Studio 5Model Making Trunks:
Alexandre Boré/ BulleMedia Agency:
Remind PHDMedia Supervisor:
Olivia Deschamps, Martin Briand, Jules Oster, Kelly MarquesClient Supervisor:
Antoine Weil, Ludovic Bouisset, Cliene Hahn, Marc SalaudDate:
March, 2023
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