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Media Type:
Digital
This year marks the 50th anniversary of the General Strike of 1973, a response by the trade union movement to the coup d'état that unleashed the civic-military dictatorship in Uruguay from 1973 to 1985, which resulted in serious crimes against humanity, many of which remain unpunished.
Credits
Advertising Agency:
Innvented, Montevideo, UruguayCEO:
Fernando MaldonadoCCO:
Gustavo EtchandyArt Director:
Agustín BruniProducer:
Enano MalditoAudiovisual Director:
Pablo MarcovecchioLocution:
Maximiliano SilveiraAudio Studio:
ZincsoundResponsible for the Advertiser:
Rodrigo Barbano, Mariana Risso, Patricia López, Damián OstaDate:
May, 2023Ad of the day
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