Severn Trent: It's in Our Nature

9.0

Media Type:

Online Online

Brand

brand

Agency

agency
Severn Trent has appointed M+C Saatchi Group UK as its lead creative agency, kicking off the partnership with the launch of It’s in our nature – set to drive reappraisal of the brand and inspire more positive behaviours around water use.

Credits

Advertising Agency:

M&C Saatchi London, UK

Creative Partner:

Guy Bradbury

Senior Creative:

Holly Sutton-Williams

Strategy Director:

Lucy McCarthy

Head of Behaviour Change:

Richard Storey

Account Management:

Ru Foy, Mirrelle Lipman

Producers:

Bradley Woodus, Emily Henderson

Production Company:

MindsEye

Director:

Jim Archer

Stills Production:

Making Pictures

Photographer:

Dan Burn-Forti

Media Agency:

Republic of Media

Managing Director:

Leigh Herbert

Business Director:

Alex Brown, Will Pearson

Date:

October, 2025

Latest News

Oct. 20, 2026

Citroen and BETC Paris Celebrate the Return of the 2 CV with a Landmark Campaign

In 2026, it makes a comeback, bringing electric mobility and everyday optimism within everyone's reach

Oct. 20, 2026

Lingokids Just Launched Spanish and Portuguese: Why Families Will Love It

Leading kids’ platform ramps up global ambition with first localized versions of its extensive games library