Rongchang: Butty and Belly (Hero of Hot Pot)
Media Type:
Digital
Brand
Agency
Country:
Industry:
A cute animated backside and an animated belly character, called Butty & Belly respectively, feature in a campaign to promote the Gangtai’s Innovative New Anti-Haemorrhoid Patch.
Credits
Advertising Agency:
Cheil, Beijing, ChinaArt Director:
Junli HuCopywriter:
Yanting Lin, Vickie WangAccount Director:
Sofia LiuDirector/ Production Co:
Beijing TaiPingShengShiProducer:
Leo LeePost Production / Sound Design :
EallinDate:
April, 2017
Ad of the day
Ad of the Day | Nissan: Encounter the Next Electric Intelligence
0.0
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Latest News
Oct. 22, 2026
Doctors Without Borders and Mediaplus Turn Fragrance Advertising into a Statement for Humanitarian Medical Aid
In a media landscape where attention is scarce, humanitarian crises are often pushed into the background
Oct. 22, 2026
Global TDC73 Competition Kicks Off With "Bold" Branding by Grafis Nusantara
This year’s show includes a major overhaul and clarification of the categories, and updated ability to choose specific writing systems on entry