Plum Living: P-L-U-M

9.0

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

France

Industry:

House, Garden

In an eye-catching new print, outdoor and digital campaign, Sid Lee Paris and interior design brand PLUM are unveiling a series of cleverly composed visuals that highlight the brand’s inspirational universe. Designed to grow recognition, PLUM’s first brand campaign speaks to a new generation of homeowners and renters who want to go beyond pre-fab.

Credits

Advertising Agency:

Sid Lee, Paris, France

ECD:

Sylvain Thirache

President:

Johan Delpuech

CD:

Stephane Soussan

Artistic Director:

Layla Gras

Social media creative:

Thibaut Thureau

Copywriter:

Kim Froissant

Account Director:

Margaux Andre

Account Executive:

Mathilde Magne

Producer:

Laetitia Neves

Managing Director, Director of Strategy:

Bruno Lee

Strategic Planner:

Cloe Bouchart

Date:

April, 2022

Latest News

Oct. 22, 2026

Gerety Awards Celebrates Brazilian Winners at its First-Ever Winners Cocktail in Sao Paulo

The evening recognised five trophies awarded to Brazilian agencies BETC HAVAS and AMPFY

Oct. 22, 2026

AI Movie Awards Reveals 30 Finalists Ahead of London Ceremony

The finalists span categories including Best Short, Best Animation, Best Thriller, Best Sci-Fi, Best Ad, Best Music Video