OUIGO: Happy Returns

10.0

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

Spain

Industry:

Transport, Tourism

Christmas is here, and with it, the holiday campaigns. While most brands portray a highly stereotyped image of the season, idealizing the joy of reunions, OUIGO has broken the taboo. The company is shining a light on the less visible side of returning home for the holidays: a journey filled with mixed emotions such as stress, nostalgia, and family pressures. Feelings that can turn a long-awaited moment into a true emotional challenge.

Credits

Advertising Agency:

Havas Creative Spain

Chief Creative Officer:

Jesus Rasines

Executive Creative Directors:

Felix Carral, Jose Izaguirre

Creative Directors:

Diana Casadiego, Fede Botella, Borja Alvarez, Javier Lopez, Jorge Castro

Head of Art:

Cadu Bussad

Associate Creative Directors:

Daniel Albaladejo, Luismi Abrego

Creative Team:

Flavio Jimenez, Roman Tarrazona, Adrian Garcia, Che Rodriguez, Natalia Flores

Account Director:

Ana Pozuelo

Account Supervisor:

Sandra Preciados

Account Executive:

Cristina Escobar

PR Team:

Sofía Felipe, Adela De Miguel, Judith Sierra, Santiago Conde

Social Media Strategist:

Lucia Ramos

Content Creator & Community Manager:

Salvatore Di Palma

Production Director:

Vanesa San Millan

Production Company:

Blua

Date:

December, 2025

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