Ocado: Inspired Choices
Media Type:
TV
Country:
Industry:
A pre-school play, a life drawing class and a terrible date are among the moments when Ocado shoppers are struck with inspiration to add to their shopping trolley in the latest campaign for the UK’s best online grocer, created by St Luke’s. This campaign is the next evolution in the online supermarkets advertising and sees a tonal shift towards naturally observed moments of everyday life.
Credits
Advertising Agency:
St Luke's, London, UKJoint Chief Creative Officer:
Al YoungCreative Partner:
Julian VizardAgency Producer:
Chloe LondonBusiness Director:
Anastasia TerzeonSenior Account Director:
Claire SmithAccount Director:
Charlotte CrawleyDirectors:
Dylan Southern, Will LovelaceProduction Company:
Anonymous ContentProducer:
George SaundersEditor:
Billy Mead/ tenthreePost Production & Motion Graphics:
Timed Based ArtsDate:
July, 2023Ad of the day
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