NAMI: Naughty Or…

8.0

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

USA

Industry:

Public Interest, NGO

This holiday season, for the first time in 1,000 years, Santa is focusing on signs, not labels. 50% of mental health conditions begin by age 14 - that's why this year, Santa is delivering a reminder to pay attention to children's mental health and look out for warning signs.

Credits

Advertising Agency:

Wieden+Kennedy New York, USA

Executive Creative Director:

Karl Lieberman

Creative Directors:

Jaclyn Crowley, Sean McLaughlin

Copywriter:

Katie D'Agostine

Art Director:

Hope Jordan

Head of Integrated Production:

Nick Setounski

Producer:

Jordan Leinen

Studio Manager:

Jill Kearton

Account Director:

Samantha Wagner

Account Supervisor:

Jasmine Cogdell

Assistant Account Executive:

DeMornay Harper

Brand Strategist:

Brian Ritter

Comms Planner:

Lizzie Manning

Social Strategist:

Leah Greene

Junior Social Strategist:

Faith Daniels

Project Manager:

Julie Knight

Business Affairs Manager:

Michael Moronez

PR Partner:

The Door

Public Relations Director:

Theresa Collins

Public Relations Specialist:

Sanam Shah

Production Company:

O Positive

Director:

David Shane

Executive Producers:

Marc Grill, Ralph Laucella

First Assistant Director:

Ken Licata

Production Designer:

Dan Ouellette

Director of Photography:

Berenice Eveno

Editorial Company:

Arcade Edit

Editor:

Geoff Hounsell

Post Producers:

Arlene Perez, Sarah Schachte

Executive Producer:

Sila Soyer

Editorial Assistants:

Chris Angel, Luke McIntosh

VFX Company:

The Mill

Shoot Supervisor:

Antoine Douadi

Lead Compositor:

Anne Trotman

Compositor:

Tara Holland

Matte Painter:

Gillian George

VFX Production Supervisor:

Colin Blaney

VFX Senior Producer:

Clairellen Wallin

VFX Producer:

Andrew Gilson

VFX Production Coordinator:

Katharine Mulderry

Colorist:

Fergus McCall

Mix Company:

Sound Lounge

Mixer:

Tom Jucarone

Executive Producers:

Becca Falbourn, Alicia Rodgers

Sound Design Company:

Henry Boy

Sound Designer:

Bill Chesley

Producer:

Kate Gibson

Date:

December, 2019
#Christmas

Ad of the day

Ad of the Day | Nike/NOCTA: Yes Man Full 9.5 Ad of the Day | Pizza Hut: Every Four Years 9.8 Ad of the Day | Airalo: Connection Means the World 0.0

Latest News

Havas Strengthens Experiential Marketing Arm, Havas Play, Across Benelux with Acquisition of Dutch Agency SportVibes

Jul. 22, 2026

Havas Strengthens Experiential Marketing Arm, Havas Play, Across Benelux with Acquisition of Dutch Agency SportVibes

Founded in 2003, SportVibes has extensive experience creating connections between fans

World Cup Ads Don't Rely on Beckham or Messi as Much as Marketers Think

Jul. 22, 2026

World Cup Ads Don't Rely on Beckham or Messi as Much as Marketers Think

The stars feature in fewer than 1 in 10 ads, but their presence boosts long-term effectiveness