MINI: The Inner Drive
Media Type:
Film
Brand
Agency
Country:
Industry:
Over sixty years ago, Sir Alec Issigonis presented a new idea to the world – the Mini, a small, space-efficient, fuel efficient car that forever changed the automotive world. What started as an innovative idea on paper ultimately made the world rethink what it means to drive, while celebrating the power of small things.
Credits
Advertising Agency:
360i, New York, USADate:
February, 2020
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