McDonald's: Big Arch
Media Type:
TV
Brand
Agency
Country:
Industry:
Credits
Advertising Agency:
Leo Burnett LondonCCO:
Mark ElwoodExecutive Creative Directors:
Andrew Long, James MillersCreatives:
Zoe Davies, Kerry DonellyCreative Director of Design:
Dave AllenLead Designer:
Harry IngramsMotion Designer:
Bey Redding-O’BrienStudio Director:
Richard PettifordDeputy CSO:
Tom SussmanStrategy Director:
Ipeknaz ErelHead of Account Management::
Steph BatesAccount Director:
Nicola KuanAccount Manager:
Dominic ThomasAccount Executive:
Lani LawrenceSenior Project Manager:
Laura TaylorHead of McDonald’s Production:
Anna CartwrightProducer (Food):
Madeleine DunnaRadio Producer:
Adam FurmanCreative Director (Social):
Ben HooperContent Creatives:
Simon Mana, Shanice BakerContent Producer:
Ariana BalsarasContent Designers:
Cherie Waugh, Hannah LaceyProduction Company:
Pretty BirdDirector:
Eric WareheimEditor:
Rick RussellPost-Production Producer:
Hazel GibsonColourist:
George KVFX Supervisor:
Jonny FreemanVFX Lead:
Matt HutchinsVFX Artist:
Lysa CornicVFX Shoot Supervisor:
Tito FernandesExecutive Producer:
Hazel GibsonProduction Coordinator:
Reece WhiteleySound Engineer:
Adam SmythAdditional Sound Design:
Mike BamfordAudio Producer:
Esi JonuziSound Engineer:
Giselle HallAudio Producer:
Robby StoneMusic Composition:
Massive MusicUK Media Buying Agency:
OMDUK PR Agency:
RED ConsultancyUK CRM Agency:
TMWUK BTL/In-Restaurant:
LinneyChief Marketing Officer, S.V.P:
Ben FoxMarketing Director:
Matt ReischauerHead of Marketing (Food & Beverages):
Ben SherburnMarketing Managers:
Jo Conlon, Ana Saffer (Social)Senior Brand Managers:
Alexandra Martin, Amber MyersCampaign Assistant:
Dina ShalabyGlobal CMO:
Morgan FlatleyVP Global Brand Leadership:
Erwin DitoGlobal Senior Director:
Ryan GaliliGlobal Brand Marketing:
Karen AdlandCMO:
Jean-Guillaume BertolaMarketing Director:
Clement BrossardManager Food & Strategic Alliances:
Clémentine Teissedre DalouProject Leaders:
Elisa Pereira, Anouk MicolDate:
June, 2025
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