Previous Ad
Department of Culture and Tourism Abu Dhabi: Passion in the Spotlight
Next Ad
StriVectin: Uplift, Driectors Cut
Itau: Touchboard Discounts
Media Type:
Online
Country:
Industry:
In an exciting fusion of sports and e-commerce designed to kick off the holiday shopping season, Itau Bank teamed up with Africa Creative to launch "Touchboard Discounts," a dynamic campaign that transformed traditional soccer field advertising boards into an interactive shopping experience during a crucial Brasileirão match between Botafogo and Palmeiras.
Credits
Advertising Agency:
Africa, BrazilDate:
December, 2024More from Itau
Ad of the Day | Itau Unibanco: Serves of the Future
10.0
Itau Uniclass: Make it to the Top
9.0
Itau: Brazilian Teams that Have Never Existed
10.0
Itau: Ex Installments, Perfume
8.0
Itau: Ex Installments, Smartphone
8.0
Itau: Ex Installments, Mattress
8.0
Itau: Ex Installments, Trip
8.0
Ad of the day
Ad of the Day | Nissan: Encounter the Next Electric Intelligence
0.0
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Latest News
Oct. 20, 2026
Citroen and BETC Paris Celebrate the Return of the 2 CV with a Landmark Campaign
In 2026, it makes a comeback, bringing electric mobility and everyday optimism within everyone's reach
Oct. 20, 2026
Lingokids Just Launched Spanish and Portuguese: Why Families Will Love It
Leading kids’ platform ramps up global ambition with first localized versions of its extensive games library
