HP: Made to be Less Hated, WiFi
Media Type:
TV
Country:
Industry:
Ever felt printer rage? HP not only heard you but decided to tackle it head-on. In collaboration with AKQA and HAMLET, HP introduces "Made to be less hated", a bold campaign for its print solutions acknowledging the universal disdain for printers.
Credits
Advertising Agency:
AKQA, DenmarkDate:
December, 2023More from HP
HP: Made to be Less Hated, Low Ink
6.3
HP: Made to be Less Hated, Installation
9.3
Ad of the Day | HP: Printing Trees
9.7
Ad of the Day | HP: Togetherness
10.0
HP: Create Wonder in Your World
9.0
HP: Helping Brian Say Yes With Hybrid IT
9.0
HP: Helping Michael Say Yes With Hybrid IT
9.0
Ad of the day
Ad of the Day | Jean Maggi Foundation: Monster Chair
10.0
Ad of the Day | BMW: The First of a New Era, Carlos Alcaraz
9.0
Ad of the Day | Skoda x Chelsea FC Women: Chelsea Vs Your Weekend
9.0
Latest News
Apr. 15, 2026
Kristina Colliander Appointed new CEO of Goteborg Film Festival
Kristina Colliander will become the new CEO of Goteborg Film Festival, joining from her role as CEO of Film Stockholm
Apr. 15, 2026
Helly Hansen and Grey London Spotlight Collective Adversity in new "Shared Challenges" Outdoor Campaign
Shot in partnership with Norwegian mountain guides, the outdoor version of the film follows a group of friends on a demanding hike
