Grove Collaborative: Wish-Cycling
Media Type:
TV
Brand
Agency
Country:
Industry:
Grove Collaborative, a leading sustainable consumer products company and Certified B Corp, announces actress and entrepreneur Drew Barrymore has joined the Company as an investor and its first-ever Global Brand and Sustainability Advocate. The partnership launches with Grove’s first multi-channel brand campaign, "Wish-cycling," which features Barrymore and sets out to debunk the myth that plastic recycling is the solution to the plastic crisis. Created with SF and Chicago-based agency Camp + King, the campaign will run across a host of media channels such as TV, social, radio and Out of Home.
Credits
Advertising Agency:
Camp+King, USACEO/Partner:
Jamie KingCCO/Partner:
Roger CampExecutive Creative Director:
Jesse DillowAssociate Creative Director, AD:
Chris NashAssociate Creative Director, CW:
Michael Ng, Jason WhiteheadHead of Production:
Garrett DeLormSenior Producer:
Charlie FerrayeProducer:
Jonathan MatthewsAssociate Brand Director:
Ellen ObletzEditors:
Justin Griffin, Hunter HadfieldProduction Company:
SkunkEFX Company:
Co3 / MethodSenior EP:
Ananda ReavisSenior Producer, Color:
Matt MoranAssociate Producer:
Kayla ArendtsColorist:
Siggy FerstlFlame Artist:
Andrew de la CruzMusic Design Company:
Squeak E Clean StudiosECD:
Rob BarbatoCD:
Justin HoriComposer:
Yonit SpiegelmanProducer:
Emily WeinsteinSr. Post Producer:
Angelina PhengphongSr. Sound Designer+Mixer:
Drew FischerDate:
May, 2022
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