FairPrice Group: For Mei Mei

9.0

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

Singapore

Industry:

Retail Services

The new campaign from Singapore’s largest retailer FairPrice Group (FPG) builds on the brand’s established proposition, "Every Day, Made A Little Better", by bringing to life the ways that even routine tasks can become meaningful family time, with support from FairPrice Group.

Credits

Advertising Agency:

BBH Singapore

Date:

October, 2025

Latest News

Sep. 04, 2026

Lucid Motors & BarkleyOKRP Launch "Is Your Family Built for the Lucid Gravity?" Campaign

Most family SUVs have to prove they’re ready for everything a family can throw at them

Sep. 04, 2026

Poke The Bear Bottles The Spirit of West Virginia's Legendary Blue Lot in New Bourbon Campaign

That's the idea behind Poke The Bear's first campaign for Tailgate Spirits™, the West Virginia spirits company behind Blue Lot Bourbon