EDEKA: FEEDitBAG

6.4

Media Type:

DM DM

Brand

brand

Agency

agency

Country:

Germany

Industry:

Retail Services

Cheil Germany has developed a sustainable alternative to plastic bags for fruits and vegetables for EDEKA Scheck-In-Center, the supermarket owned by Germany’s largest chain.

Credits

Advertising Agency:

Cheil Germany

Creative Directors:

Roland Rudolf, Thomas Schroeder, Miriam Preissinger

Art Directors:

Rafael Maggessi, Daniel Kraft

Copywriters:

Annika D'Ambrogio, Hanna Weller

Account Director:

Werner Bittner

Agency Producer:

Moritz Gillrath

DoP & Editor:

Matthias Merget

Post Production:

Deveroe Aurel Langston Reuter

Sound Design:

Philipp Lenz

Illustrator:

Susannah Blaxill

Development:

Christoph Fischer, Andre Lang, Christiane Roerig, Christoph Pohl

Secondary Agency:

Cheil Australia

Managing Director:

Byunghoon So

Business Director:

Mark Anderson

Senior Art Director:

Jiwan Prasad

Account Director:

Mel Tozer

Date:

June, 2017

Latest News

Apr. 15, 2026

Kristina Colliander Appointed new CEO of Goteborg Film Festival

Kristina Colliander will become the new CEO of Goteborg Film Festival, joining from her role as CEO of Film Stockholm

Apr. 15, 2026

Helly Hansen and Grey London Spotlight Collective Adversity in new "Shared Challenges" Outdoor Campaign

Shot in partnership with Norwegian mountain guides, the outdoor version of the film follows a group of friends on a demanding hike