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PENNY: Wonderful World
Connecticut Lottery: Gift Better
Media Type:
Online
Just in time for the holidays comes your new favorite earworm from The Connecticut Lottery and longtime agency Decker. The “Gift Better” campaign features a festive send up of “Joy to the World” sung by a live batch of rollicking carolers with an original score from Massive Productions.
Credits
Advertising Agency:
Decker, Glastonbury, Connecticut, USACreative Director:
Dom DeLoyaSVP Strategy & Development:
Andrew KesinACD/Art Director:
Alan DudaSr. Designer/AD:
Brighid DochertySocial Editor:
Adrienne SullivanProduction Company:
Black MathCreative Director:
Louie JannettyAudio Production:
Massive ProductionsSound Engineer/Sound Design:
Matt BerkySpanish Consultant and Producer:
Maria Lino, The Latino WayDate:
December, 2024
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