Cannes Lions: Launch Film (Narrated By Yang Yeo)
Media Type:
Film
Brand
Agency
Country:
Industry:
Japanʼs second largest advertising company, is pleased to
announce that Yang Yeo, Creative Officer at Hakuhodo International, has been selected by Cannes Lions as
one of five creative legends from all corners of the world to create a brand film for the launch of the LIONS
digital masterbrand.
Credits
Advertising Agency:
Hakuhodo, JapanCreative Officer, Hakuhodo International:
Yang YeoDate:
October, 2020More from Cannes Lions
Cannes Lions: 20th Anniversary
9.0
Ad of the day
Ad of the Day | Nike/NOCTA: Yes Man Full
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Jul. 22, 2026
Havas Strengthens Experiential Marketing Arm, Havas Play, Across Benelux with Acquisition of Dutch Agency SportVibes
Founded in 2003, SportVibes has extensive experience creating connections between fans
Jul. 22, 2026
World Cup Ads Don't Rely on Beckham or Messi as Much as Marketers Think
The stars feature in fewer than 1 in 10 ads, but their presence boosts long-term effectiveness