Previous Ad
Freeland Foundation: Kill One. Kill All (Tigers)
Next Ad
Cancer Society of Finland: The Pandemic that Kills 8 Million Every Year, 2
Cancer Society of Finland: The Pandemic that Kills 8 Million Every Year, 3
Media Type:
Integrated
Brand
Agency
Country:
Industry:
Smoking kills more than eight million a year and the number keeps growing. Regardless of its worldwide recognized dangers, smoking is a pandemic less talked about and with fatality rate still on the rise. This is why Finland’s Cancer Society of Finland wants to raise awareness on its dangers. The campaign imagery is triggered by the common, yet disturbing pictures seen online of smokers wearing masks. The message: quitting is now more crucial than ever.
Credits
Advertising Agency:
TBWA\Helsinki, FinlandChief Creative Officer:
Jyrki PoutanenCreative Director:
Erno ReinikainenAccount Manager:
Anette MichelssonComms & PR Specialist:
Saana SimanderCopywriter:
Tuomas PeralaDesigner:
Timo KlemolaDesign Trainee:
Arttu PoyryPhotographers:
Tuukka Koski, Koski SyvariDate:
January, 2021
Ad of the day
Ad of the Day | Pizza Hut: Every Four Years
9.0
Ad of the Day | Vue: Feel it Forever
9.0
Ad of the Day | Legora: Collaborate Seamlessly Law Just Got More Attractive
9.0
Latest News
Jun. 05, 2026
Ad of the Day | Meet Boston Says "Welcome World" in New Campaign by Allen & Gerritsen
In a new campaign by Allen & Gerritsen (A&G), Meet Boston positions itself as a welcoming, world-class destination defined by energy and global connection
Jun. 05, 2026
Seattle Just did Something Even Aliens Couldn't Pull Off
The line runs across the I-90 floating bridge, making it the first light rail system built on a floating bridge anywhere in the world