BT: Grannies try Snapchat
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Online
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Agency
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Ever wondered what would happen if you gave grannies that have never used social media before, free reign on Snapchat? So did BT, who masterminded a social experiment and filmed it. BT invited eight over-65s to try the popular Snapchat lenses for the very first time, capturing their candid reactions which ranged from fits of laughter to total bewilderment.
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Advertising Agency:
FHF London, UKDate:
October, 2016
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