Previous Ad
Great Western Railway: Five and the Jetpack
Next Ad
McDonald's: Open All Night. Every Night.
Bathstore: Wash Away
Media Type:
Film
Country:
Industry:
The bathroom retailer Bathstore has relaunched with a striking new ad campaign. In ‘Washaway’, a film directed by Grand Prix at Cannes winner Jaron Albertin, a woman studies her reflection in the bathroom mirror and finds her skin covered in tweets, texts, emails and other digital material, which was individually hand-painted by award-winning body artist, Emma Cammack.
Credits
Advertising Agency:
Atomic London, UKDate:
February, 2020Ad of the day
Ad of the Day | Nike/NOCTA: Yes Man Full
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Jul. 22, 2026
Havas Strengthens Experiential Marketing Arm, Havas Play, Across Benelux with Acquisition of Dutch Agency SportVibes
Founded in 2003, SportVibes has extensive experience creating connections between fans
Jul. 22, 2026
World Cup Ads Don't Rely on Beckham or Messi as Much as Marketers Think
The stars feature in fewer than 1 in 10 ads, but their presence boosts long-term effectiveness
