Bankia: Flying Houses, 1
Media Type:
Outdoor
Brand
Agency
Country:
Industry:
With this campaign we wanted to pay tribute to the houses that have endured us at parties, which have seen how their walls were painted with crayons by the little ones, house to which we have broken glass, houses to which our dog bit the sofa ... And these houses deserve better, and for a house, it is best to have a good mortgage. That's how easy the visual conceptualization of our new mortgage campaign is. Houses looking for a better place, and that better place is in Bankia.
Credits
Advertising Agency:
CLV, Madrid, SpainExecutive Creative Directors:
Fran López, Alfonso VelascoArt Directors:
Fran López, Alfonso Velasco, Ángela Navarrete, Nuria Martín, Paula Palomares, Laura RodríguezCopywriter:
Pedro BarreroMarketing Team:
Mariano Casares, Virgina Sánchez, Berta García, Elena RuízAccount Team:
María Navarrete, Sara ArmeroClient Service Director:
Inés Díaz CasariegoCGI Artist:
Wild PonyDate:
March, 2020
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