Arizona Lottery: Where's Willie Been?

3.0

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

USA

Industry:

Retail Services

Years ago, the lovable face/logo of the Arizona Lottery vanished into thin air. Today, he’s making a triumphant return. Windfall Willie, the old gold miner has gotten a makeover as the new Chief Fun Officer of the Arizona Lottery. A complex combination of wisdom and wisecracks, Willie has evolved from a caricature to a character. Life is just one big game for Willie and his only desire is to make sure everyone’s playing and having a good time.

Credits

Advertising Agency:

OH Partners, Phoenix, USA

Chief Creative Officer / COO:

Matt Moore

Creative Director:

Ken Phox

Art Director:

Adam Garcia

Junior Copywriter / Producer:

Sam Lowy

Production Artist:

Cristian Hernandez

Account Director:

Dawn Kemmer

Brand Development Executive:

Chelsea Smeland

Account Coordinators:

Lia Fondrisi, Carter Donaldson

Public Relations Account Executive:

Megan Conner

Production Company:

Trandel Media

Director:

Alex Grossman

Executive Producer:

Matt Trandel

Director of Photography:

Seamus Tierney

Production Manager:

Stephen Russell

Post Production:

AE Media

Editor:

Ron Sussman

Color:

Nicole Kizer

Audio / Post Production Supervision:

Bob Giammarco

Date:

February, 2017

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