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AKQA: The Snow Fox

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Media Type:

Film

Agency

Country:

USA

Industry:

Agency Self-Promo

The Snow Fox is a wintry tale of a young child who adventures through the forest with a newfound furry friend in search of his/her mother. But this is no ordinary story. The Snow Fox is powered by words. As the child reads, the story animates. When a sentence is finished, the story automatically transitions to the next scene. Word by word the story comes to life, bringing an element of magic to special bedtime story bonding moments between parent and child. Using the latest SiriKit to turn voice into a reading gesture—a mobile first—The Snow Fox gives new life to the oldest form of story while transforming how we incentivize our children to learn. At the end of The Snow Fox, children can create a short memento of their narration to share with family and friends.