Ad of the Day | Campari: Turning a Recipe into a Ritual
Media Type:
Online
Brand
Agency
Country:
Industry:
For the 2025 Cannes Film Festival, Campari has collaborated with Danish actor Mads Mikkelsen (Casino Royale, Dr. Strange) on a signature twist on the classic cocktail Negroni. To present the collaboration, Campari has launched a spot directed by fellow Dane Martin Werner, produced by &Friends and made with AKQA. The film is a classic cocktail homage with a radical twist. And a very distinct voice cameo by the director himself.
Credits
Advertising Agency:
AKQA, DenmarkProduction Company:
&FRIENDSStarring:
Mads MikkelsenDirector:
Martin WernerDOP:
Nicolaj BrüelCreative Director:
Davide LomindoCreative:
Harry WouldsDate:
May, 2025
Ad of the day
Ad of the Day | Nissan: Encounter the Next Electric Intelligence
0.0
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Latest News
Oct. 20, 2026
Citroen and BETC Paris Celebrate the Return of the 2 CV with a Landmark Campaign
In 2026, it makes a comeback, bringing electric mobility and everyday optimism within everyone's reach
Oct. 20, 2026
Lingokids Just Launched Spanish and Portuguese: Why Families Will Love It
Leading kids’ platform ramps up global ambition with first localized versions of its extensive games library