Ad of the Day | Bradesco: The Quest

9.0

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

Brazil

Industry:

Financial Services

The Bradesco Seguros Group, a Brazilian insurance conglomerate belonging to the Bradesco Organization, has an inspiring message for this holiday season. This time, the company got some help from a brand-new character: an adorable alien from a distant planet. In the film created by AlmapBBDO, entitled “The Quest”, the ET wanders from planet to planet until landing on Earth, where it meets a little girl. Their friendship steadily grows, and they start doing everything together – playing in the backyard, telling stories, and even trimming the Christmas tree.

Credits

Advertising Agency:

Almap BBDO, Brazil

President and CEO:

Filipe Bartholomeu

CCOs:

Luiz Sanche, Pernil

Creative Directors:

Daniel Chagas Martins, Daniell Rezende, Daniel Oksenberg

Creatives:

Daniel Chagas Martins, Daniell Rezende, Daniel Oksenberg

AV Production:

Diego Villas Boas, Charles Nobili, Amanda Arcaro, Marlette Cella

Client Services:

Maysa Oliveira, Daniela Teixeira, Fabíola Loureiro, Yohanna Maia, Camila Reis, Gabriela Leal, Karina Cabral, Marina Nascimento, Kauan Mattos, Gabriella Faria

Comunity Manager:

Nayara Carvalho

CSO:

Joao Gabriel Fernandes

Planning:

Rafael de Andrade, Bruna Trevizan Pinge, Lucieide Oliveira, Lucas Carvalho

CDMO:

Rafaela Alves

Media:

Mel Carvalho, Ana Carolina Campos, Diego Bonatti, Leonardo Montuori, Fernanda Mariano, Milena Hellen dos Santos, Beatriz Tavares, Tom Martins, Beatriz Lima

Graphic Producer:

Jose Roberto

Graphic Production Coordination:

Rose Ribeiro

Final Edit:

Almap BBDO

Revision:

Eliana Pavan

Art Buyer:

Tereza Setti, Stephanie Biekarck

Executive Production:

Notorious

Photographer:

Mauricio Nahas

Agent:

Fernando Machado

Production Coordinator:

Nana Rodrigues

Image Production:

Don’t Touch my Soda

Director:

Felipe Mansur

Executive Producers:

Maira Massullo, Michelle Lutfy

CPO (Landscape):

Renata Munaretto

Production Coordination (Landscape):

Marina Stacciarini

Line Producers:

Gabriela Andrade, Nicoli Azevedo

DP:

Diego Robaldo

Art Directors:

Taisa Malouf, Lauren Ferreira

Production Director:

Nani Matias

1st Assistant Director:

Luciana Camargo

2nd Assistant Director:

Vinicius Pecine

Casting Producers:

Claudia Secaf, Guilherme Helmuth Koch de Oliveira

Costume Producer:

Juliana Freire Prysthon

Date:

December, 2024

Ad of the day

Ad of the Day | Pizza Hut: Every Four Years 9.0 Ad of the Day | Vue: Feel it Forever 9.0 Ad of the Day | Legora: Collaborate Seamlessly Law Just Got More Attractive 9.0

Latest News

Ad of the Day | Meet Boston Says "Welcome World" in New Campaign by Allen & Gerritsen

Jun. 05, 2026

Ad of the Day | Meet Boston Says "Welcome World" in New Campaign by Allen & Gerritsen

In a new campaign by Allen & Gerritsen (A&G), Meet Boston positions itself as a welcoming, world-class destination defined by energy and global connection

Seattle Just did Something Even Aliens Couldn't Pull Off

Jun. 05, 2026

Seattle Just did Something Even Aliens Couldn't Pull Off

The line runs across the I-90 floating bridge, making it the first light rail system built on a floating bridge anywhere in the world